Innovation in Practice Blog

November 16, 2017

Innovation Sighting: Partial Subtraction for Better Beer Drinking

The football season is into full swing. And, no doubt, countless beer drinkers experience the ever so frustrating tension of keeping a clear line of sight […]
November 1, 2017

Innovation Sighting: Yet Another Multiplication in Cameras

Thanks to Light’s newest camera innovation, serious photographers may make it through their upcoming shot lists with a welcomed spring to their step. In attempt to […]
October 23, 2017

Innovation Sighting: The Subtraction Technique and the No-Huddle Offense

Few activities are more iconic to American football than the huddle. Bill Pennington, in his New York Times article, “Ready, Set, Gone! The N.F.L.’s Disappearing Huddle” […]
October 5, 2017

Look Inside a Woman’s Purse

By: Tom Ewing, Senior Director, System1 Group “First I look at the purse” sang Motown’s The Countours. Kelley Styring, principal of InsightFarm, would sympathise. In 2006, […]
September 18, 2017

Innovation Sighting: Task Unification and GladWare Containers

GladWare containers have become a common household item. Most kitchens today have that designated drawer filled to the brim with self-stacking plastic wonders and the infamous […]
September 5, 2017

How a Creative Legal Leap Helped Create Vast Wealth

By Tim Harford, BBC World Service, 50 Things That Made the Modern Economy In 1911, someone asked Butler to name the most important invention of the industrial […]
August 29, 2017

Design Thinking for the Greater Good: Innovation in the Social Sector

Facing especially wicked problems, social sector organizations are searching for powerful new methods to understand and address them. Design Thinking for the Greater Good goes in […]
August 21, 2017

How a Case of Laryngitis Helped Me Find My Voice and Grow as a Leader

By Deb Gabor As a brand strategist, author, and public speaker, I rely upon my voice and storytelling ability to make a living. I’ve observed that […]
July 24, 2017

Should Innovators Reveal How Much They Let Technology Make Creative Choices?

Is it true? Do the most creative people generate ideas straight out of their heads without any outside help? That’s what most people would tell you. […]
July 3, 2017

Innovation Sighting: Attribute Dependency and The Total Eclipse of the Sun

The United States Postal Service has just released a “first-of-its-kind” stamp that changes appearance when you touch it. What has inspired this small nugget of innovation? […]
November 1, 2017

Innovation Sighting: Yet Another Multiplication in Cameras

Thanks to Light’s newest camera innovation, serious photographers may make it through their upcoming shot lists with a welcomed spring to their step. In attempt to […]
July 24, 2017

Should Innovators Reveal How Much They Let Technology Make Creative Choices?

Is it true? Do the most creative people generate ideas straight out of their heads without any outside help? That’s what most people would tell you. […]
December 6, 2016

Innovation Sighting: The Subtraction Technique in Amazon Go

by Darla Wilkinson Amazon: it’s practically a household name in today’s world of online shopping. And their innovation efforts don’t stop short of brick-and-mortar retail. This […]
November 21, 2016

The SIT Patterns in Thanksgiving Cooking Gadgets

by Darla Wilkinson (darla@drewboyd.com) For many people this week’s Thanksgiving celebration will mean endless shopping, prepping, and cooking in anticipation of the big feast. The hours […]
September 6, 2016

Innovation Sighting: Task Unification and Drug Dispensing Contact Lenses

Medical device makers have been trying for years to replicate the success of drug-eluting stents – devices that do a particular job while at the same […]
July 4, 2016

Using Systematic Innovation on Digital Assets

The SIT method is great for creating exciting new products and services. Now I want to show you how to apply these techniques to digital assets. For […]
October 26, 2015

The Three Faces of Attribute Dependency

When using the Attribute Dependency technique, you’ll reach a point in the function follows form process where it’s time to make adaptations to your concept. That’s where you try to improve the concept and put more definition around it.
October 12, 2015

BD Named 2015 Outstanding Corporate Innovator Winner by Product Development and Management Association

The Product Development and Management Association (PDMA), the premier global advocate for product development and management professionals, announced today that it has awarded the 2015 Outstanding Corporate Innovator (OCI) Award to BD (Becton, Dickinson and Company) (NYSE: BDX).
July 20, 2015

Innovating Out of Crisis

In Innovating Out of Crisis, How Fujifilm Survived (and Thrived) As Its Core Business Was Vanishing, published by Stone Bridge Press, Berkeley, California, Shigetaka Komori, FUJIFILM Holdings Corporation Chairman and CEO, recounts how he was inspired to lead Fujifilm’s journey from the brink of extinction to its current path of prosperity and growth – and a new direction.
May 25, 2015

The Creative Versatility of the Task Unification Technique

It's hard for me not to play favorites when it comes to the five creativity techniques of the SIT method. After all, they're just like children - each is unique with their own potential and personality. But when it comes to versatility, the one that may do it the best is Task Unification. It tends to produce ideas that are both clever and resourceful, often harnessing resources in the immediate vicinity of the problem in a unique. These ideas tend to make you slap your forehead and say, "Gee, why didn't I think of that?"