Innovation in Practice Blog

May 4, 2021

How to Use Teamwork to Become More Innovative

Creativity is a team sport. It is not a solo event.  When you try to generate creative ideas all by yourself, you’re sitting in a vacuum. […]
April 27, 2021

How to Take Advantage of Distractions for Greater Creativity

We face hundreds of distractions every day. There is no way to escape them completely. We can’t just get up every morning and spend hours thinking […]
April 20, 2021

How to Generate Creative Ideas At Home, Work, and Everywhere In Between

Creativity is nothing more than combining two things in an unexpected way. However, it is critical that it really is unexpected. For example, if you mash […]
April 13, 2021

Creativity for Charities: How to Apply the SIT Techniques to Be More Creative and Resourceful

Charities and nonprofit organizations need to be just as innovative – and in some ways, they have to be even more innovative than for-profit organizations. Think […]
April 6, 2021

Gender Role in Creative Thinking – Not What You Think!

Guess who’s more creative – men or women?  Well, neither is more creative than the other because both are equally creative. They just have different roles […]
March 30, 2021

Why People Resist Our Innovative Ideas and How To Overcome It

Try to recall and go back to those moments when your ideas got rejected. How did you handle those rejections? Did you just instantly give up? […]
March 23, 2021

Rock, Paper, Scissors: The Secret Key to Unlocking Your Creative Potential

No matter who you are, it doesn’t matter if you’re born creative or gifted in some way, everyone has the potential to become more creative, regardless […]
March 16, 2021

Creativity? Make It Someone Else’s Problem

Are you in a creative rut? Then make it someone else’s problem.  Now, it doesn’t mean you should just stop being creative and outsource your creative […]
March 9, 2021

Avoid Cliches Like the Plague – How to Speak and Write More Creatively

Cliches oftentimes do a good job of communicating what your point is. Other people understand them readily, but using the same old cliches can get boring.  […]
March 2, 2021

Two New Apps to Help You Learn Creativity

Can you learn to be more creative?  100%! There are lots of ways for you to learn about systematic creativity. In fact, here are two amazing […]
December 8, 2007

Can you make me be more creative?

The key to becoming extremely effective at innovation is to learn all the tools and templates that help create an initial, undefined construct, or what innovation researchers call "the pre-inventive form." This ability to apply a template, then find a useful purpose for the for what comes out of that template is what allows one to innovate on demand. Templates "make" people innovate.
December 26, 2007

Innovation Roundtable

The Marketing Science Institute has formed a new Innovation Roundtable to explore common issues and challenges in the world of corporate innovation. The roundtable representatives are from Johnson & Johnson, GE, P&G, Diageo, Eastman Kodak, AT&T, Kraft, Merck, Thompson Healthcare, Praxair, Aetna, and General Mills.
December 30, 2007

Innovation for the Ages

If 6th graders can learn to innovate in real time, so can the business world. That is why companies are embracing more productive, systematic methods of innovating and shunning traditional methods.
January 6, 2008

Lessons from Improv

I've come full circle on the notion of improvisation as a source of innovation. I just finished a three day improv training program at The Second City to try to find direct application to corporate growth. I found it.
January 19, 2008

Innovation vs. Leadership

Which is easier to learn: innovation or leadership? That is one of my favorite questions to ask during keynotes and workshops, especially to groups of accomplished leaders. What amazes me is the answer I get back: overwhelmingly, groups of executives say that leadership is easier to learn than innovation.
January 27, 2008

In Search of Bad Ideas

Mitch Ditkoff notes a common misperception regarding bad ideas: "One of the inevitable things you will hear at a brainstorming session is something like "there are no bad ideas." Well, guess what? There are plenty of bad ideas....The key for aspiring innovators? To find the value in what seems to be a "bad idea" and then use that extracted value as a catalyst for further exploration." I agree. Good ideas usually start as bad ideas, an insight I learned originally from the folks at S.I.T.. But the question is: how do you extract the value from a bad idea to transform it? I offer three approaches.
February 17, 2008

Measuring the Immeasurable

Innovation, like most other things in business, gets caught in the trap of "how do we measure results." Innovation managers at Fortune 100 companies find themselves confronted with this question in their efforts to raise the innovation capabilities. In the end, measuring innovation doesn't matter. Measuring innovation methods is where the focus needs to be.
February 24, 2008

Divide and Conquer

"Divide and Conquer" is: a. classic military strategy, b. a computer algorithm design paradigm, c. a collaborative problem solving approach, d. an innovation tool, or e. ALL THE ABOVE The answer, of course, is all the above. Division is one of the five templates of innovation in the Systematic Inventive Thinking method. The others are Subtraction, Task Unification, Multiplication, and Attribute Dependency. Templates were developed by recognizing the same consistent pattern over many products so that the pattern could be applied to create innovative new products. The method works by taking a product, concept, situation, service, process, or other seed construct, and breaking it into its basic component parts or attributes. The templates manipulate the components, one at a time, to create new-to-the-world constructs for which the innovator finds a valuable use. The notion of taking the solution and finding a problem that it can solve is called "function follows form" and is at the heart of the systematic inventive thinking process. It is innovation by working backwards.
March 24, 2008

People Innovation

Human Resource departments often find themselves tasked with creating a more innovative climate for their firms. That can make sense given that innovation is a people activity. It's a skill, not a gift, and it can be taught and learned like any other business skill. And it is usually team-based. My advice to HR leaders? Experience innovation close to home first. Use innovation tools on actual people or HR systems before venturing out to the broader organization. This has the effect of making true believers out of the HR team, it gives them a handy reference point for other departments to benchmark, and it yields creative new approaches to traditional HR processes.
March 30, 2008

The Dream Catalog

For many companies, the catalog of products is the strongest statement of brand positioning a company can make. It is your arsenal of commercialization. So imagine you could peek into the future and see a copy of your company's product catalog five years from now. What would it look like? What if you could design it now? What would you put into it? These are the questions that confront you when you use a clever innovation tool called the Dream Catalog. The Dream Catalog is a hypothetical company catalog from the future...well into the future, beyond just the next business cycle. It is far enough out into the future that it captures the innovative thinking and imagination of today's managers. It stretches a company's thinking about its future, and it provokes a healthy discussion about possible company direction. A good Dream Catalog causes tension.