There’s no excuse for not being creative. You have the ability to be creative any time you want. And all it takes is a simple trick that I’m going to explain to you right now.

Creativity is just combining two things that previously had nothing to do with each other and mashing them together. Look around and you see this act of creation all the time. Artists, for example, take two things that just didn’t belong together and mash them together to produce creative art. Even humor or a joke is nothing more than mashing two unrelated things together in a way that makes you laugh. 

Today, I’m going to show you how exactly you can apply this to your daily life – not just to become creative, but also in a way that you can put your creativity to good use.

In this episode you’ll hear:

1. What is creativity?
2. Real-life application of combining things to become creative
3. Useful vs. non-useful creativity 
4. SIT overview + two key questions to make sure it’s valuable
5. Pattern spotting
6. Example of the creative luxury process

Resources from this episode:

Adding Prestige to Your Portfolio by Drew Boyd

The Act of Creation by Arthur Koestler

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