Task Unification is a hard working innovation tool. Task Unification assigns an additional task to an existing resource or component of the product or service. Here is a clever example from Springwise. It is a service called "Itizen." It allows you to physically tag a special item such as a gift or heirloom that links to a website where the collective history of that gift or heirloom is recorded and kept forever. Suppose your grandfather gives your son a hammer, for example, that he used to build the Brooklyn Bridge. Suppose grandpa then records in his own words the complete story about that hammer, where he got it (from his grandfather), how it was used, what else it has been used to build...well you get the picture.