Innovation in Practice Blog

October 6, 2020

The Multiplication Technique: A Simple Tool with Many Creative Surprises Inside

Procter & Gamble was able to take an air freshener product that was lagging at 4th place in terms of market share – to 1st place, […]
September 29, 2020

How to Create and Run an Innovation Pilot Program

Individuals and organizations need to learn at a rate faster than the rate of change. And innovation pilot programs help you do that.  But how do […]
September 22, 2020

Fixedness: Your Main Barrier to Creative Thinking

How do you develop your creativity? As much as you want to or need to be creative, sometimes, there’s something that seems to block it. And […]
September 15, 2020

Process Innovation: Unlocking New Value in What You Do Everyday

The Systematic Inventive Thinking or SIT method is not only applicable to products, it’s also highly valuable in innovating services and processes.  Here are two ways […]
September 8, 2020

Innovation Dream Teams: The Secret Formula to Drive Team Success

When you’re talking about innovation, a traditional brainstorming approach doesn’t work. If you want to generate better ideas, you have to be able to create your […]
September 1, 2020

Why People Resist Our Innovative Ideas and How To Overcome It

With innovation comes resistance. They define each other. An idea simply cannot be innovative unless it’s met with resistance. Because of this, we should see resistance […]
August 25, 2020

How to Use the Closed World Principle of Creativity

Creative thinking can be systematic and routine. All you have to do is learn how to use your brain and learn a new way to generate […]
August 18, 2020

Divide and Conquer – How to Use the Division Technique

A common misconception is that creativity is a gift you are born with. People believe that if they don’t have it right from birth, they have […]
August 11, 2020

A Path to More Creative Thinking

Innovation is a skill. It’s not a gift. It’s not something you’re born with. But you can actually learn to be creative like you could learn […]
August 10, 2020

Task Unification – The Go-To Innovation Tool to Break Functional Fixedness

Mankind has used patterns for thousands of years to solve everyday problems. Those patterns are now embedded into the products and services you see around you […]
April 19, 2010

Learn Innovation! Innovation Suite 2010

Here is an opportunity to learn innovation directly from the people who taught me. The course is called Innovation Suite 2010 and will be held in New York City from May 24-26, 2010. You can register for it at http://www.sitsite.com/academy/. Here are the goals of the course:
October 3, 2010

Innovation Suite 2010 – New York City

SIT will be conducting its 5th innovation course in New York City from Nov 1-3, 2010. This course is designed for middle management and above, but most anyone can benefit from the learning experience. Participants of previous courses were Presidents, Marketing VPs and Directors, R&D VPs and Directors, Innovation Teams, and Product Directors from both large multinationals and smaller organizations. You can register for it at http://www.sitsite.com/academy/.
October 10, 2011

Social Enterprise Innovation

Congratulations to the Columbia Business School for hosting the 2011 Social Enterprise Conference. Six hundred enlightened attendees witnessed a unique lineup of keynote speakers and breakout sessions. Social enterprises are challenged to create new business models to capture social, economic and environmental value. The conference focused on supporting innovation, promoting sustainability, advancing technology, and building communities. Key Takeaways from my breakout session, “Designing a Better Social Enterprise,” were:
June 25, 2012

The LAB: Innovating a Museum with S.I.T. (June 2012)

According the Center for the Future of Museums, many non-profit museums in this country are struggling from a broken economic model. Attendance and memberships are declining as consumers are given more choices of how to spend their time. To attract more, museums need to have good storytelling, stagecraft, showmanship, great imagery, and great sound. They need to tap deep passions and emotions to create "product" that is meaningful to audiences. Otherwise, many museums will shut down. For this month's LAB, let's apply the innovation method, S.I.T, to a museum. Students from my Innovation Tools course at the University of Cincinnati created new concepts for a local museum, the National Underground Railroad Freedom Center. The students portrayed the concepts in a Dream Catalog as a way to visually tell the story. You can download the entire catalog here.
September 3, 2012

Innovation Sighting: Apple’s Use of Attribute Dependency in iPhones

"The Quiet TimeTM Universal System turns cell phones off automatically in designated areas such as theaters, hospitals, doctor's offices, and business meeting rooms. Our patented technology converts your incoming calls to text messages and alerts the cell phone owner." This may sound like the latest gizmo you would see at the Consumer Electronics Show. It is actually an invention created by my students using Systematic Inventive Thinking...in 2007, the year the iPhone was first released. Five years later, Apple has been awarded a patent described as an "apparatus and methods for enforcement of policies upon a wireless device." It reveals a way to change aspects of a mobile device based on certain events or surroundings.
December 31, 2012

10 New Year Resolutions for Innovation Leaders

In 2013, think inside the box and give your teams these precious gifts to drive innovation forward.
May 27, 2013

How Companies Incentivize Innovation

Ninety percent of companies do not ‘as of yet’ have a formal mechanism for incentivizing and rewarding innovation but believe “it’s something we should be doing better”. That is one of the many conclusions in SIT's latest Insight Paper, How Companies Incentivize Innovation (April 2013).
June 11, 2013

We Dedicate This Book…

Today, we released "Inside the Box: A Proven System of Creativity for Breakthrough Results." The premise of the book is that creativity can be systematic and predictable.
October 7, 2013

Inside the Box: How to Use the Innovate! App

The new Innovate Inside the Box app facilitates the use of the creativity method, Systematic Inventive Thinking (SIT). It explains each of the five techniques (Subtraction, Division, Task Unification, Multiplication, and Attribute Dependency) and allows users to generate creative ideas and innovations. This app is ideal for readers of “Inside the Box: A Proven System of Creativity for Breakthrough Results.” The app is available for iPad 2 or 3. Learn more about it at the Apple iTunes Preview. Here's how to Use the App:
December 23, 2013

How to Target Your Innovation

Companies get better results from innovation by targeting initiatives at the right places. Here are six areas to focus on: