by Drew Boyd | Oct 22, 2018 | Uncategorized
Bifocal users must no longer battle their strange, new lenses, thanks to the technology of Mitsui Chemicals of Japan. This spring, Mitsui launched their TouchFocus line, one touch e-focus glasses that make both near and far viewing possible. TouchFocus glasses are a...
by Drew Boyd | Oct 15, 2018 | Uncategorized
I’ve mentioned in a previous post that innovation is a team sport. The strongest teams are characterized by functional, gender, and cultural diversity among its members. And, teams that are successful at innovation are committed to ongoing growth via avenues...
by Drew Boyd | Oct 3, 2018 | Uncategorized
To drive innovation across your company, you must train your employees how to innovate. Innovation is a skill, not a gift, and it can be learned like any other skill. Go back to your innovation competency model. Start there to think about the training needed to get...
by Drew Boyd | Sep 24, 2018 | Uncategorized
Innovators are at their best when they feel a sense of purpose. As a marketing leader you play a key role in that dynamic. Innovators have to feel good about the products and services they put into the marketplace. They need to feel appreciated for the work they do...
by Drew Boyd | Sep 17, 2018 | Uncategorized
There have been times I sat down with a client and I told them, “your organization is very innovative”, but they don’t believe me. I tell them, if you don’t perceive yourself as innovative, then you’re not. Therefore, it’s critical to get both your internal and...