by Drew Boyd | Sep 10, 2008 | Innovation Method, Kickstarter, The Wheel
Companies are enamored with chasing “white space opportunities.” White space is the nickname for new, undiscovered growth segments. It spins the notion that opportunity lies just ahead of us. Telling colleagues you are working on white space opportunities...
by Drew Boyd | Aug 31, 2008 | Uncategorized
The Multiplication tool is one of the five powerful thinking tools taught to me by the folks at Systematic Inventive Thinking. I like this tool because it is simple and yields great results. Even children can learn it. Multiplication works by taking a component of the...
by Drew Boyd | Aug 19, 2008 | Uncategorized
Who leads innovation in your company: marketing or R&D? It’s a trick question, of course. But it’s a useful question for Fortune 100 companies to consider. Has your company made a conscious choice of how it “allocates” this leadership role?...
by Drew Boyd | Aug 2, 2008 | Uncategorized
Ideation or prioritization? Imagine you had a choice of being really good at one, but not the other. You could be a master at creating ideas, or you could excel at selecting winning ideas, but not both. Which would you choose? Two things intrigue me about this...
by Drew Boyd | Jul 26, 2008 | Uncategorized
The suggestion from one of our readers (thanks, Erez!) is to use Task Unification on a guitar. His comment suggests that players have trouble keeping their guitars in tune when playing in a band. They need to reduce the time it takes to re-tune between songs. I liked...
