by Drew Boyd | Sep 10, 2008 | Innovation Method, Kickstarter, The Wheel
Companies are enamored with chasing “white space opportunities.” White space is the nickname for new, undiscovered growth segments. It spins the notion that opportunity lies just ahead of us. Telling colleagues you are working on white space opportunities...
by Drew Boyd | Feb 10, 2008 | Kickstarter
Innovation that is done in the context of business strategy tends to be more focused, efficient, and business-model relevant. Innovation should not be viewed as a way to take the organization off its strategic track and in new directions. Rather, innovation should be...