by Drew Boyd | Dec 30, 2013 | Google, Innovation Method, Innovation Sighting, Innovative Marketing
The end of the year is a popular time to publish lists of all sorts. A quick glance at CNN, for example, revealed lists such as “75 Amazing Sports Moments,” “The 50 Best Android Apps,” “8 Very Old Sites in the New World,” and many...
by Drew Boyd | Apr 22, 2013 | Evaluation Ideas, Help, Innovation Sighting, Innovative Marketing, Jared Diamond
Canadian researchers found that areas in the reward center of the brain become active when people hear a song for the first time. The more the listener enjoys what they hear, the stronger the connections are in the region of the brain called the nucleus accumbens. The...
by Drew Boyd | Sep 3, 2012 | Creativity Tools, Innovation Method, Innovation Sighting, Innovative Marketing, Pinterest
“The Quiet TimeTM Universal System turns cell phones off automatically in designated areas such as theaters, hospitals, doctor’s offices, and business meeting rooms. Our patented technology converts your incoming calls to text messages and alerts the cell...
by Drew Boyd | Jun 4, 2012 | Evaluation Ideas, Google, Help, Innovation Method, Innovation Sighting, Innovative Marketing, Jared Diamond
The New York Times published a list of “32 Innovations That Will Change Your Tomorrow,” an eclectic mix of concepts that range from the wild and wacky like SpeechJammer (#14) to more practical ideas like a blood test for depression (#25). I analyzed each...
by Drew Boyd | Nov 1, 2010 | Help, Innovation Method, Innovation Sighting, Innovative Marketing
What big innovation do you expect within 10 years? My crystal ball is no better than others. Rather than predict innovations, I predict what characteristics they will have and how they might be invented. 1. Mobility: Future products will incorporate some degree of...
by Drew Boyd | Feb 7, 2009 | Evaluation Ideas, Innovative Marketing, Subtraction, The Economist, The Wheel
Visit the Applied Marketing Innovation Wiki to see a collection of inventions across a wide array of product categories as well as information about innovation consultants. The information is from students at The University of Cincinnati taking the graduate course,...
