Innovation in Practice Blog

January 12, 2021
Published by Danny Ozment at January 12, 2021
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The Creative Power of Thinking Big: How to Improve Your Ideas with One Simple Trick

Think big. You’ve probably heard that a lot of times.  As leaders, we need to be more aggressive, take more risks, and challenge ourselves to think […]
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January 5, 2021
Published by Danny Ozment at January 5, 2021
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The Temptation of Creative Ideas: How We View Ideas Differently Depending on the Source

The next time you come up with a great idea, don’t share it with anyone! Sounds absurd, right? Here’s a better way of saying that: If […]
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December 29, 2020
Published by Danny Ozment at December 29, 2020
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You’re Awesome! How Sarcasm Enhances Creativity

Sarcasm is the idea of using irony in a way to mock somebody or to insult them. While sarcasm can be insulting and hurtful to somebody, […]
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December 22, 2020
Published by Danny Ozment at December 22, 2020
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The Golden Rule of Creativity

The golden rule says that you should treat others as you want them to treat you.  Now, the golden rule of creativity states that if you […]
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December 15, 2020
Published by Danny Ozment at December 15, 2020
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Where There’s Hope, There’s Creativity: The 5 Modes of Hoping

Do you feel like you’re never going to get any creative stuff going?  Well, never lose hope – because hope is a prerequisite to be creative. […]
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December 8, 2020
Published by Danny Ozment at December 8, 2020
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What Makes Something Creative? The Characteristics of Highly Innovative Ideas

What is it about some products and services that make them more innovative and more creative than other products?  What is their secret ingredient? Well, it […]
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December 1, 2020
Published by Danny Ozment at December 1, 2020
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Have You Reached Your Creative Peak?

Do you feel you’ve reached your optimum level of creativity? If not, when is that going to happen? And if yes, how do maintain that level […]
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November 24, 2020
Published by Danny Ozment at November 24, 2020
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Finding Your Creative Sweet Spot: How to Make an Idea More Appealing

Not all ideas are equal. Some are okay, some are great. But don’t just throw those okay ideas away. The key is to find that creative […]
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November 17, 2020
Published by Danny Ozment at November 17, 2020
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Six Best Books on Creativity: The Classics that Teach the How and Not the Why

If you like creativity and innovation, there are a lot of great books out there that cover just a wide range of topics. So how do […]
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November 10, 2020
Published by Danny Ozment at November 10, 2020
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The Myth of Outside the Box Thinking: Why Brainstorming and Other Such Techniques Are Your Worst Enemy

How many brainstorming sessions have you been in? What really came out of it? What was the process like for you? How did you feel about […]
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October 31, 2013
Published by boydadmin at October 31, 2013
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Introducing: Innovate! Inside the Box

Authors Drew Boyd and Jacob Goldenberg today announced the launch of a new app that supports the innovation/creativity system outlined in their groundbreaking work: Inside the Box: A Proven System of Creativity for Breakthrough Results (Simon & Schuster, 2013). Innovate! Inside the Box enables users of Systematic Inventive Thinking (SIT) to employ the method more productively. The new app places SIT’s five innovation techniques – Subtraction, Division, Task Unification, Multiplication and Attribute Dependency – at the user’s fingertips to quickly generate creative ideas and new-to-the-world innovations. In addition, users can document their projects as they build their pipeline of ideas and inventions.
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June 1, 2015
Published by boydadmin at June 1, 2015
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INNOVATE! – The App That Facilitates S.I.T.

The Innovate! Inside the Box app for iPad facilitates the use of Systematic Inventive Thinking. It explains each of the five techniques and allows users to generate creative ideas and innovations on demand.
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