By Jon Kolko Design strategy is built on assertion. On the way to a great design strategy is the creation of a series of value assertions: driving statements that guide creative exploration and describe our commitment to our customers. Value assertions create a set of...
Robotics and Fashion Design are two industries not typically paired together. Designer Audrey-Laure Bergenthal has done just that by designing a robotic mannequin that can change size in a matter of seconds. After hearing from women who could never find clothing to...
By Orly Seagull When thinking about creativity in teams, we often imagine a bunch of people in front of a flipchart throwing on the paper whatever comes to their mind – brainstorming. But, what actually is brainstorming? And what is it actually useful for? This is how...
By: Tom Ewing, Senior Director, System1 Group “First I look at the purse” sang Motown’s The Countours. Kelley Styring, principal of InsightFarm, would sympathise. In 2006, then again in 2016, she asked hundreds of women to empty out their purses in the name of...
Facing especially wicked problems, social sector organizations are searching for powerful new methods to understand and address them. Design Thinking for the Greater Good goes in depth on both the how of using new tools and the why. As a way to reframe problems,...
The rush to put new technology in the home is heating up like never before. Challengersinclude Amazon (Echo), Google (Home), and soon we’ll have Apple’s Siri device. Microsoft can’t be far behind. Now here’s a completely different take on home...
