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Academic Focus: Columbia Business School on Marketing and Innovation

by Drew Boyd | Mar 10, 2014 | Academic Focus, Evaluation Ideas, Google, Idea Generation, Inside the Box Innovation, The Economist

Columbia Business School is offering a three-day Executive Education program called Marketing and Innovation. The program will teach Systematic Inventive Thinking as well as other key innovation concepts. The program will be held June 17-19 and November 18-20 in New...

Academic Focus: Massive Open Online Course (MOOC) for S.I.T.

by Drew Boyd | Apr 15, 2013 | Academic Focus, Creative Valentines Day, Evaluation Ideas, Inside the Box Innovation, The Economist

The University of Cincinnati announced it will launch its first Massive Open Online Course (called MOOC) next fall. It will be the first MOOC to teach Systematic Inventive Thinking (S.I.T.), an innovation method based on templates. MOOCs are unique because they allow...

Academic Focus: Universidad Deusto – Master in Business Innovation

by Drew Boyd | Mar 25, 2013 | Academic Focus, Creative Valentines Day, Evaluation Ideas, Inside the Box Innovation, Subtraction, The Economist

The University of Deusto business school is offering a masters degree in business innovation (MBI) that I believe serves as an excellent role model for other schools. It is unique because it focuses on three foundations: The Approach to Observation: Business...

Academic Focus: Innovation Clubs

by Drew Boyd | Sep 17, 2012 | Academic Focus, Evaluation Ideas, Inside the Box Innovation, Subtraction, The Economist

The Association to Advance Collegiate Schools of Business (AACSB) wants business schools to do more to support innovation. It wants schools to reinvent curricula to be more integrative and convene executive programs that create new ideas and networks. “Through...

Academic Focus: University of Chicago Booth School of Business

by Drew Boyd | Aug 20, 2012 | Academic Focus, Evaluation Ideas, Inside the Box Innovation, Subtraction, The Economist

With six of its faculty members earning the Nobel Prize, it is hard to associate the University of Chicago Booth School of Business with anything else but economics. In reality, it is an innovator in many other areas. It was the first to initiate a PhD program in...

Academic Focus: John Hauser and the MIT Team

by Drew Boyd | Oct 24, 2011 | Academic Focus, Advertising Tools, Evaluation Ideas, Jared Diamond, Pinterest, The Economist

This month’s Academic Focus features Professor John Hauser and the highly-regarded team at MIT. Perhaps no other university in the world stands for innovation as much as this one. MIT is an innovation powerhouse because of the way the faculty looks at innovation...
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