Chocolate chip cookies, penicillin, Velcro, the microwave oven, and the game of basketball – what do all of those have in common? Well, they’re examples of products that have been derived completely by chance. They’re called serendipitous products because...
Imagine a package of powdered soup, a contact lens, a child’s high chair, and an exercise bicycle. What do you think these items have in common? Each one actually has had something subtracted from them. And that’s what we’re going to discuss today. Learn how the...
Once you’ve embraced this idea that creativity can be systematic, and you’ve started to invest time and energy learning the Systematic Inventive Thinking or SIT – a very common question for you at this point is – how do you spread what you know to others?...
Every day, you face at least one situation where a creative idea would come in handy. But there are just times when you feel like nothing comes out of you. So what diminishes your creative spark? It’s actually not because you don’t want to be creative, or you...
Does the SIT method work with services as well? This is actually the most common single question that I get about innovation and the SIT method. And the quick answer is, YES! The Systematic Inventive Thinking or SIT method is not only applicable to products, it’s also...
Does your organization struggle with generating better ideas? Unfortunately, the traditional brainstorming approach doesn’t work. Innovation is a team sport. You’re going to get better and richer innovation when colleagues and other support people around...