by Drew Boyd | Jun 16, 2014 | Evaluation Ideas, Idea Generation, Inside the Box Innovation
Let me share with you some tips and advice on how to master the techniques and principles of Systematic Inventive Thinking. First, work on mastering one at a time, not all five at once. It’s better to limit rather than dilute. Don’t overwhelm yourself trying to be an...
by Drew Boyd | Jun 9, 2014 | Consultants, Creativity Tools, Emergent Customer, Idea Generation, Kickstarter, Pinterest
The SIT method is great for creating exciting new products and services. But you can also apply these techniques to digital assets. For example, let’s apply the Attribute Dependency technique to a website. You start by listing the internal and external attributes of...
by Drew Boyd | Apr 28, 2014 | Idea Generation, Innovation Clusters, Kickstarter, The Wheel
I had just finished a talk on Systematic Inventive Thinking in which I had stressed the usefulness of the Subtraction technique. Just then, a group of seven men approached the stage. They introduced themselves as the management board of Standard Bank of South Africa....
by Drew Boyd | Mar 10, 2014 | Academic Focus, Evaluation Ideas, Google, Idea Generation, Inside the Box Innovation, The Economist
Columbia Business School is offering a three-day Executive Education program called Marketing and Innovation. The program will teach Systematic Inventive Thinking as well as other key innovation concepts. The program will be held June 17-19 and November 18-20 in New...
by Drew Boyd | Dec 16, 2013 | Evaluation Ideas, Idea Generation, Innovation Method
This month marks the six year anniversary of Innovation in Practice, and I want to thank my readers and supporters who follow it. 2013 was a special year for me. Jacob Goldenberg and I launched our book, Inside the Box: A Proven System of Creativity for Breakthrough...
