by Drew Boyd | Dec 1, 2014 | Evaluation Ideas, Help, Idea Generation, Jared Diamond, The Wheel
Could creativity be as simple as following templates? In 1914 psychologist Wolfgang Köhler embarked on a series of studies about chimpanzees and their ability to solve problems. He documented the research in his book The Mentality of Apes. In one experiment, he took a...
by Drew Boyd | Oct 20, 2014 | Evaluation Ideas, Idea Generation, Ideation, Innovation Clusters
The only thing worse than having too many emails is getting very long ones. When I open an email and see a long-winded message followed by a chain of other emails that have to be read as well, I dread it. After all, brevity is a virtue, and I value those emails that...
by Drew Boyd | Oct 13, 2014 | Evaluation Ideas, Idea Generation, Innovation Method
Listen to the Entrepreneur’s Library: Episode 5 – “Inside The Box” by Drew Boyd (17 minutes): The EL Podcast Episode 5 Q: Will you take just a moment to introduce yourself and tell us a little bit about you personally? A: I’m a professor at the...
by Drew Boyd | Sep 15, 2014 | Design Thinking, Evaluation Ideas, Idea Generation, Ideation, Innovation Sighting, Jared Diamond
Innovation is anything that is new, useful, and surprising. “Surprising” means that the idea makes you slap your forehead and say, “Gee, why didn’t I think of that?” Here’s a great example. “Researchers at the MIT Media...
by Drew Boyd | Aug 4, 2014 | Emergent Customer, Evaluation Ideas, Google, Idea Generation, The Wheel
When describing the SIT method, I sometimes say it’s like using the voice of the product. That’s because SIT is based on patterns that are embedded into the products and services you see around you. If products could talk to you, they would describe the five patterns...
by Drew Boyd | Jul 14, 2014 | Evaluation Ideas, Idea Generation, Jacob Goldenberg
A common problem in photography is the occurrence of red-eye, like you see here. Redeye happens when the flash of a camera goes into the eyeball. It hits the back of your eye which has a lot of tiny blood vessels. The light picks up the red color from the blood in...
