by Drew Boyd | Jun 18, 2012 | Evaluation Ideas, Inside the Box Innovation, Multiplication
Teaching innovation begs two questions: what to teach and how to teach it. For me, innovation begins with the generation of new ideas, so I emphasize cognitive methods such as Systematic Inventive Thinking (SIT). I learned it from Amnon Levav and his colleagues while...
by Drew Boyd | Mar 21, 2011 | Academic Focus, Creative Valentines Day, Inside the Box Innovation, Multiplication, The Economist
The Rotman School of Management at the University of Toronto will host the Business Design Challenge from March 25-26, 2011. Teams of graduate students from business and design schools in the US and Canada will work to solve a case study in the area of health and...
by Drew Boyd | Mar 7, 2011 | Consultants, Creativity Tools, Design Thinking, Evaluation Ideas, Innovation Clusters, Jacob Goldenberg, Kickstarter, Multiplication
Business model innovation was one of many hot topics at Innovation Suite 2011. The conference hosted thirty two invitees from nine countries and a variety of companies including GE, Bayer, Kraft, and SAP. On the minds of many was how to create new business models to...
by Drew Boyd | Aug 23, 2010 | Evaluation Ideas, Innovation Method, Multiplication
Congratulations to Kennametal, Inc. as the winner of the 2010 Outstanding Corporate Innovator (OCI) award. The Product Development and Management Association (PDMA), a global network of product innovation professionals, announced Kennametal will receive the OCI Award...
by Drew Boyd | May 10, 2010 | Innovation Method, Jared Diamond, Multiplication, The Economist
The Marketing Science Institute announced its research priorities for 2010 to 2012. The priorities are based on input from member company trustees and academic thought leaders. Topics are selected based on importance to marketers, need for more research-based...
by Drew Boyd | Dec 26, 2007 | Evaluation Ideas, Innovation Method, Jared Diamond, Multiplication, The Wheel
The Marketing Science Institute has formed a new Innovation Roundtable to explore common issues and challenges in the world of corporate innovation. The roundtable representatives are from Johnson & Johnson, GE, P&G, Diageo, Eastman Kodak, AT&T, Kraft,...
