Innovation in Practice Blog

December 9, 2019

How to Enhance Innovation with Learning and Development Training

by Max Maccarone Innovation is an inescapable fact of being in business in today’s market. Advancements and developments in technology mean that nearly every industry has […]
August 13, 2019

Moms Who Dominate the Closed World Principle

If you’re remotely familiar with “mom life” you know that unpredictable needs arise at a moment’s notice. BuzzFeed recently highlighted these daily realities by capturing the […]
August 5, 2019

What is a Diaper Worth? An Example of Value and Pricing

When it comes to pricing a product, one principle rises above the rest.  A price is inextricably linked to the value a customer places on that […]
July 1, 2019
UNDER ARMOUR VIA U.S. PATENT AND TRADEMARK OFFICE

Task Unification: Under Armour ‘Smart Sneaker’ Uses Task Unification and Attribute Dependency

Wouldn’t your regular workout be that much better if recovery time was reduced to a minimum? Under Armour thinks so and has just filed a patent […]
June 3, 2019

Global Innovation Platform SOSA Partners with Elron

SOSA, the leading global innovation platform that connects international organizations to innovative technology, has entered into a strategic partnership with Elron, a top Israeli early stage investment […]
May 6, 2019

Featured in BBC Article

I had the privilege of recently being interviewed by Alex Hannaford, a BBC journalist for an article that ran last week. In his article, “How hindsight […]
April 16, 2019

Be a Catalyst for Change

Professors change the world, once student at a time. I’m regularly asked about my transition to academia. The first question I ask the professional considering the switch is whether he […]
March 25, 2019

Announcing LinkedIn Learning a-la-carte!

Many of you enjoy the benefit of sharpening your skills through LinkedIn Learning courses. To date, LinkedIn offers access to their entire course library via subscription. […]
February 27, 2019

Thinking Outside the Box About “Outside the Box”

Guest post by Bill Fanelli Last fall I attended a workshop led by author, marketing consultant, and University professor Drew Boyd. He challenged my thinking about […]
January 8, 2019

Now is the time to prepare

There are a lot of people standing in a lot of lines for academic positions. You need to find the lines that are most likely to lead to a job for you.
December 8, 2008

Innovation in Practice: One Year Later

A year of blogging in the innovation space has taught me a few things: Blogging is discovery. There are a lot of very bright people out there with many useful insights about how to make innovation happen. I’m impressed with the diversity of views and insights, as well as the constant stream of new thinking. Special recognition and thanks to: Amnon Levav, Yoni Stern, Jacob Goldenberg and the whole team at SIT for teaching me the method for innovating. Fellow bloggers like Jim Todhunter, Paul Sloane, Katy Konrath, Jeffrey Phillips, Keith Sawyer and many others for refreshing ideas about innovation. Chuck Frey for the way he recognizes and inspires others (thanks, Chuck!). Fellow J&J colleagues who push the envelope of innovation like Jeff Murphy, Mike Clem, and Shelly Cropper. Blogging is hard work. It takes a constant sense of awareness of what’s going on around you to spot new blog ideas. To be a good blogger, you need to be an even better at reading and commenting on other blogs (I learned this and everything else about blogging from Chris Allen). Blogging is a conversation. The long tail will prevail. (Read "The Cluetrain Manifesto" if you don’t believe me). I appreciate those of you who comment on this blog and take a different point-of-view. None of us is as smart as all of us. Blogging gets you noticed. Be careful what you say because people are paying attention. Readership of this blog is growing steadily, and the media and others are taking note.
April 17, 2009

How to Innovate!

This step-by-step method helps you invent new products or services using templates. Templates channel your creative thinking so you can innovate in a completely new way. It […]
July 26, 2009

Innovate to Collaborate

People collaborate to innovate. But what about the other way around? Could a structured innovation approach be used to bring people closer together? In other words, collaboration becomes the endpoint and innovation becomes the means to that end? Collaboration is where two or more people or organizations work together in an intersection of common goals. Collaboration is seen as an essential element of change and group effectiveness. People collaborate for a variety of reasons, including:
September 20, 2009

Innovation Healthclub

Building a prototype of your innovation is a crucial link between conceiving the idea and commercializing it. A physical prototype helps you get immediate feedback from customers, designers, and financial backers as to the commercial viability of the project. It is a necessary step in the patent process. It is a pivotal point in the "GO vs. NO GO" decision, and it can save an inventor money and time as even Abraham Lincoln found out when he prototyped his patented invention. Prototyping can be difficult especially for a small company or independent inventor. Here is help. Imagine a 15,000 square-foot workshop with tools, equipment, and instruction to build and prototype your inventions. It is called TechShop, now with three locations in the U.S..
August 27, 2012

Washington Speakers Bureau

  To check Drew’s availability, click HERE:  Washington Speakers Bureau   Innovation on Demand: A Systematic Approach Drew’s Topics: Business Growth/Strategy/Trends Change – Managing/Leading It Corporate […]
November 27, 2013

Anybody Can Dramatically Increase Their Number of Eureka Moments.

Conjuring up creativity: could it be possible to produce those eureka moments on a consistent basis? Drew Boyd and Jacob Goldenberg, the authors of this intriguing […]
September 1, 2014

New Course: Marketing Fundamentals on Lynda.com

I’m pleased to announce the release of my latest course, Marketing Fundamentals, at Lynda.com. “Whether you’re rebuilding your marketing program from the ground up or leading […]
December 30, 2014

Five Industries Ripe for Innovation

The economic outlook for 2015 is, by most accounts, "slightly better than 2014." That, of course, depends on what industry you're in. For some, that outlook could be a lot better with an injection of good, old fashioned innovation. Here is my short list of five industries most ripe of innovation in 2015.
January 26, 2015

15 Biggest Innovations in Health Tech

15 Biggest Innovations in Health Tech
February 2, 2015

Why Super Bowl Commercials Are So Effective

Super Bowl commercials capture our attention because they tend to be highly creative and well-produced. At around $4 million dollars for a thirty second spot, Super Bowl advertisers need to create the best, most innovative commercials possible. To do that, they use patterns. Professor Jacob Goldenberg and his colleagues discovered that 89% of 200 award winning ads fall into a few simple, well-defined design structures. Their book, "Cracking the Ad Code," defines eight of these structures and provides a step-by-step approach to use them.