If you’re remotely familiar with “mom life” you know that unpredictable needs arise at a moment’s notice. BuzzFeed recently highlighted these daily realities by capturing the amazingly creative solutions that moms bring to the table. Do you become the human...
News of a boys soccer team trapped in a cave in Thailand brought back memories of the Chilean miners trapped 2,300 feet underground in August 2010. It took 66 days before the last miner was brought. The young boys have much less time given the threat of monsoon rains....
GladWare containers have become a common household item. Most kitchens today have that designated drawer filled to the brim with self-stacking plastic wonders and the infamous lids with the center circle. Those center circles are most convenient, providing an...
The rush to put new technology in the home is heating up like never before. Challengersinclude Amazon (Echo), Google (Home), and soon we’ll have Apple’s Siri device. Microsoft can’t be far behind. Now here’s a completely different take on home...
Jacob Goldenberg, in his book, “Cracking the Ad Code,” describes eight creative patterns that are embedded in most innovative, award- winning commercials. The tools are: 1. Unification 2. Activation 3. Metaphor 4. Subtraction 5. Extreme Consequence 6....
Established in 1987, Epica is the only prize in the area of creativity judged and awarded by journalists who work for marketing and communications magazines worldwide. This year’s Epica Gold winner for the Innovation Category goes to Art Institute of Chicago “Van Gogh...
