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The LAB: Innovating the PC and Printer…Together (March 2012)

by Drew Boyd | Mar 26, 2012 | Attribute Dependency, Consultants, Creativity Tools, Design Thinking, Innovation Clusters, Jacob Goldenberg, Technology

Hewlett Packard’s announcement that it’s combining its PC and printer divisions is meeting skepticism. Larry Dignan, editor-in-chief of ZDNet, had this to say: “Hewlett-Packard says it’s combining its printer and PC divisions partially because...

The Voice of the Product

by Drew Boyd | Sep 6, 2010 | Evaluation Ideas, Innovation Method, The Wheel

Could the greatest innovation of all time be a method of innovation? Roger Smith proposed this in The Evolution of Innovation. Is such a method out there? The answer is yes. Suppose you want to come up with a new product idea. Where do you begin? What method would you...

The LAB: Innovating the Lego with S.I.T. (June 2010)

by Drew Boyd | Jun 21, 2010 | Consultants, Creativity Tools, Design Thinking, Innovation Clusters, Jacob Goldenberg, Technology

I just had the pleasure of hearing Mr. Soren Lund present at the PharmaBrand Summit in Monaco. He is the Senior Marketing Director of Product and Marketing Development at the Lego Group. He told the amazing story about how Lego markets their product and leverages the...

The LAB: Innovating Water Access in Developing Countries (May 2010)

by Drew Boyd | May 24, 2010 | Consultants, Creativity Tools, Design Thinking, Innovation Clusters, Jacob Goldenberg, Technology

Shortage of water may become a more catastrophic problem than food or energy shortage according to experts. The problem affects developing as well as developed countries including the U.S.. For this month’s LAB, we will look at how the corporate innovation...

The LAB: Innovating a Party with P.I.G. (March 2010)

by Drew Boyd | Mar 22, 2010 | Innovation Sighting, Technology

Here is a new iPhone application that uses the structured innovation method, S.I.T., to create ideas for your next party. The Party Idea Generator, P.I.G., leads you through a series of steps to trigger original party ideas. It has ten different ways to start...
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Recent Posts

  • Episode 103: Thinking Outside the Box – A Misguided Idea
  • Episode 102: The Division Technique – Cut and Rearrange to See New Possibilities
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  • Episode 100: Which Technique is Best for Certain Situations
  • Episode 099: Be More Curious To Be More Creative – New Research On This Important Link

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