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Innovation Sighting: Street Art Without the Paint

by Drew Boyd | May 23, 2011 | Consultants, Creativity Tools, Ideation, Innovation Clusters

Here is a nice example of the Subtraction tool of the corporate innovation method, S.I.T.. Imagine painting a picture without the paint. From PSFK: From metal to billboards, Portuguese artist Alexandre Farto aka Vhils is regarded for his work across a variety of...

Feature Creep

by Drew Boyd | May 2, 2011 | Creative Valentines Day, Evaluation Ideas, Innovation Clusters, Innovation Method

Companies that struggle with innovation often make up for it by adding features to existing products. They succumb to “feature creep” – the gradual and continuous addition of features and functions though nothing is truly new. While it may look...

The LAB: Innovating Cosmetics with S.I.T. (April 2011)

by Drew Boyd | Apr 25, 2011 | Consultants, Creativity Tools, Design Thinking, Innovation Clusters, Jacob Goldenberg, Technology

The cosmetic industry thrives on innovation and fashion design especially in the areas of product development and retail merchandising. It generates nearly US$200 billion worldwide and is growing. For this month’s LAB, we will use the corporate innovation...

The LAB: Innovating Facebook with Attribute Dependency (March 2011)

by Drew Boyd | Mar 28, 2011 | Creativity Tools, Innovation Method, Pinterest, Technology

Facebook innovated to become the dominate social network with 600 million users in just six years. What will it do for an encore? More importantly, how will it continue to innovate? For this month’s LAB, we will apply the Attribute Dependency tool to demonstrate...

Academic Focus: The Rotman Business Design Challenge

by Drew Boyd | Mar 21, 2011 | Academic Focus, Creative Valentines Day, Inside the Box Innovation, Multiplication, The Economist

The Rotman School of Management at the University of Toronto will host the Business Design Challenge from March 25-26, 2011. Teams of graduate students from business and design schools in the US and Canada will work to solve a case study in the area of health and...
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Recent Posts

  • Episode 103: Thinking Outside the Box – A Misguided Idea
  • Episode 102: The Division Technique – Cut and Rearrange to See New Possibilities
  • Episode 101: A Quick and Effective Technique for Expressing Yourself Creatively
  • Episode 100: Which Technique is Best for Certain Situations
  • Episode 099: Be More Curious To Be More Creative – New Research On This Important Link

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Who are You?

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513-615-2839
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