by Drew Boyd | Oct 27, 2014 | Consultants, Ideation, Innovation Sighting, Innovative Marketing
Many “wearable tech” devices measure the calories you burn in a day. But weight watchers know that’s only half the equation. You also need an accurate count of calories consumed. Now a new device will do just that. It’s called Vessyl, a cup...
by Drew Boyd | Jun 9, 2014 | Consultants, Creativity Tools, Emergent Customer, Idea Generation, Kickstarter, Pinterest
The SIT method is great for creating exciting new products and services. But you can also apply these techniques to digital assets. For example, let’s apply the Attribute Dependency technique to a website. You start by listing the internal and external attributes of...
by Drew Boyd | Sep 30, 2013 | Creative Valentines Day, Evaluation Ideas, Idea Generation, Inside the Box Innovation, Pinterest, The Economist
The University of Cincinnati’s first Massive Open Online Course begins next week, October 7th. The course is free and open to all. You should take this course because 1. you can do it even while you are traveling, and 2. ALL the content is optional. Just surf...