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003: Divide and Conquer – How to Use the Division Technique

003: Divide and Conquer – How to Use the Division Technique

by Drew Boyd | Aug 10, 2020 | Division, Podcast, Systematic Growth

In today’s episode, we’re talking about how to develop our creativity. A common misconception is that creativity is a gift you are born with. In reality, it’s a skill that anyone can learn. All you have to do is adopt a pattern or method for doing so. Most innovation...
Yes, There is Such a Thing as an Ugly Baby

Yes, There is Such a Thing as an Ugly Baby

by Drew Boyd | Nov 23, 2015 | Evaluation Ideas, Google, Jared Diamond

Imagine you’re working on a new initiative, and you come up with a great idea. You do some research on it, and you find some really good evidence to support your point-of-view. You think to yourself, “The team is going to love this.” So you go to your boss to pitch...
Thinking Creatively: How Deadlines Encourage Inside-the-Box Ideas

Thinking Creatively: How Deadlines Encourage Inside-the-Box Ideas

by Drew Boyd | Sep 8, 2015 | Attribute Dependency, Evaluation Ideas, Idea Generation, Jared Diamond

Taylor Mallory Holland at Content Standard wrote this insightful article how tight deadlines can have both a positive and a negative affect on creativity. From her article: Dr. Richard Boyatzis, a professor of organizational behavior, psychology and cognitive science,...

The Creativity Method of The Beatles

by Drew Boyd | Feb 10, 2014 | Evaluation Ideas, Innovation Method, The Wheel

“As usual, for these co-written things, John often had just the first verse, which was always enough: it was the direction, it was the signpost and it was the inspiration for the whole song. I hate the word but it was the template.” – Paul McCartney...

Bloomberg Business Week: Inside the Box

by Drew Boyd | Aug 19, 2013 | Evaluation Ideas, Google, Idea Generation, Kickstarter

Most people think innovation starts with a well-defined problem, and then you brainstorm a solution. Try the opposite: Work backwards by taking an abstract, conceptual solution and finding a problem it can solve. By constraining and channeling our brains, we can make...
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Recent Posts

  • Episode 103: Thinking Outside the Box – A Misguided Idea
  • Episode 102: The Division Technique – Cut and Rearrange to See New Possibilities
  • Episode 101: A Quick and Effective Technique for Expressing Yourself Creatively
  • Episode 100: Which Technique is Best for Certain Situations
  • Episode 099: Be More Curious To Be More Creative – New Research On This Important Link

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