by Drew Boyd | Nov 21, 2011 | Advertising Tools, Evaluation Ideas, Innovation Method, The Wheel
Most people are surprised to hear that five simple patterns explain the majority of innovative products and services. Jacob Goldenberg and his colleagues discovered this surprising insight. It is similar to the notion of TRIZ which is a set of patterns for solving...
by Drew Boyd | Jul 25, 2011 | Consultants, Creativity Tools, Design Thinking, Google, Innovation Clusters, Inside the Box Innovation, Technology, The Wheel
Corporate training is a $60 billion dollar industry and growing as the economy recovers. As with any industry, significant changes are occurring. Companies spend less on fixed internal resources and are outsourcing more. Learners are changing in the way they learn,...
by Drew Boyd | Feb 28, 2011 | Consultants, Creativity Tools, Design Thinking, Innovation Clusters, Jacob Goldenberg, Technology
Airline service innovation seems like an oxymoron considering the industry’s reputation for low quality. But the industry is fighting back to improve its image. Companies that specialize in inflight entertainment as well as airframe manufacturers are...
by Drew Boyd | Dec 20, 2010 | Evaluation Ideas, Innovation Method, The Wheel
A church needed a new bell ringer. When a man with no arms applied for the job, the doubting priest asked, “Can you ring the bell?” The applicant climbed the bell tower, took a running start, and plowed his face into the bell producing a beautiful tone. He...
by Drew Boyd | Mar 29, 2010 | Academic Focus, The Economist
What sets innovative products and services apart from others? Common sense would suggest they have unique and unusual characteristics that make them very different than all the rest. Furthermore, if you wanted to study innovative products and services to learn the...