by Drew Boyd | Feb 28, 2011 | Consultants, Creativity Tools, Design Thinking, Innovation Clusters, Jacob Goldenberg, Technology
Airline service innovation seems like an oxymoron considering the industry’s reputation for low quality. But the industry is fighting back to improve its image. Companies that specialize in inflight entertainment as well as airframe manufacturers are...
by Drew Boyd | Feb 14, 2011 | Evaluation Ideas, Innovation Method, Inside the Box Innovation, The Economist
It’s that time of year again for “Innovation Tools,” the graduate marketing course at the University of Cincinnati. The course teaches how to use Systematic Inventive Thinking, a method based on three ideas. First, most successful innovations over time followed one of...
by Drew Boyd | Jan 17, 2011 | Evaluation Ideas, Google, Innovation Method
Non-profit organizations need innovation every bit as much as for-profit firms. Some might argue they need it more because they lack the resources and cash flow of large commercial firms. Non-profits need innovation in: Fund Raising Expanding their reach Mission...
by Drew Boyd | Dec 20, 2010 | Evaluation Ideas, Innovation Method, The Wheel
A church needed a new bell ringer. When a man with no arms applied for the job, the doubting priest asked, “Can you ring the bell?” The applicant climbed the bell tower, took a running start, and plowed his face into the bell producing a beautiful tone. He...
by Drew Boyd | Dec 6, 2010 | Evaluation Ideas, Innovation Method, The Economist
Today marks the third anniversary of Innovation in Practice. I am happy to say I see no end in sight. Blogging is the ultimate truth serum: it helps you discover what you know, how you learn, and how you connect to a community of fellow bloggers. I use this blog to...
