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The LAB: Innovating the Treadmill with S.I.T. (May 2011)

by Drew Boyd | May 30, 2011 | Creative Valentines Day, Creativity Tools, Innovation Clusters, Jacob Goldenberg, Technology

In 1817, Sir William Cubitt innovated the treadmill as a method of reforming prison convicts who got out of line. Today, that “torture” continues. According to the Sporting Goods Manufacturers Association, fifty million Americans use a treadmill. Sales of...

Targeting Your Innovation Efforts

by Drew Boyd | May 9, 2011 | Evaluation Ideas, Innovation Method, Kickstarter

Companies get better results from innovation by targeting initiatives at the right places. Given limited time, money, and human resources, here are six areas to focus on: 1. Your Value Drivers: What activities across your business model create the most value? Is it...

Feature Creep

by Drew Boyd | May 2, 2011 | Creative Valentines Day, Evaluation Ideas, Innovation Clusters, Innovation Method

Companies that struggle with innovation often make up for it by adding features to existing products. They succumb to “feature creep” – the gradual and continuous addition of features and functions though nothing is truly new. While it may look...

The LAB: Innovating Cosmetics with S.I.T. (April 2011)

by Drew Boyd | Apr 25, 2011 | Consultants, Creativity Tools, Design Thinking, Innovation Clusters, Jacob Goldenberg, Technology

The cosmetic industry thrives on innovation and fashion design especially in the areas of product development and retail merchandising. It generates nearly US$200 billion worldwide and is growing. For this month’s LAB, we will use the corporate innovation...

Business Model Innovation

by Drew Boyd | Mar 7, 2011 | Consultants, Creativity Tools, Design Thinking, Evaluation Ideas, Innovation Clusters, Jacob Goldenberg, Kickstarter, Multiplication

Business model innovation was one of many hot topics at Innovation Suite 2011. The conference hosted thirty two invitees from nine countries and a variety of companies including GE, Bayer, Kraft, and SAP. On the minds of many was how to create new business models to...
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  • Episode 103: Thinking Outside the Box – A Misguided Idea
  • Episode 102: The Division Technique – Cut and Rearrange to See New Possibilities
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  • Episode 099: Be More Curious To Be More Creative – New Research On This Important Link

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Who are You?

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513-615-2839
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