by Drew Boyd | Apr 21, 2009 | Evaluation Ideas, Innovation Method, The Wheel
It’s time to put innovation into practice. LG Mobile Phones, the fastest growing mobile phone brand in North America, is partnering with crowdSPRING, an online marketplace for creative services, to announce a new competition to define the future of personal...
by Drew Boyd | Apr 17, 2009 | Uncategorized
This step-by-step method helps you invent new products or services using templates. Templates channel your creative thinking so you can innovate in a completely new way. It is not brainstorming. It is a structured process to focus your creative output. The way it...
by Drew Boyd | Apr 13, 2009 | Uncategorized
Zachary Campau is an MBA candidate at the Ross School of Business at the University of Michigan who I met last week while lecturing there. He was intrigued by Systematic Inventive Thinking, and he emailed me with a proposition. He noted that I preach a lot about the...
by Drew Boyd | Apr 8, 2009 | Uncategorized
As some U.S. automakers face inevitable restructuring, the key questions are what should they become? What is the best way to do it? The answer depends on what battle they think they are fighting. In simplest terms: should they build better cars? Build cars better?...
by Drew Boyd | Mar 28, 2009 | Consultants, Creativity Tools, Design Thinking, Evaluation Ideas, Innovation Clusters, Jacob Goldenberg, Technology, The Economist, The Wheel
Teaching people how to innovate is rewarding. It empowers them. It unlocks their minds to believe that innovation can happen “on command.” People realize there is no excuse for not having enough ideas or being innovative once they have been trained. This...
