Backing up your car in those cramped, hard-to-see spaces just got safer and easier, thanks to Pearl Automation’s innovative use of the Task Unification Technique. Task Unification is defined as: assigning an additional task to an existing resource. That resource...
So where do great ideas come from? The answer might surprise you. Let’s look at the most successful rock band in history, The Beatles. In a biography of Paul McCartney he shared his secret: “As usual for these co-written things, John often had just the first verse...
Take a look at these four items and tell me – what do they have in common? Here, you see an exercise bicycle, a package of powdered soup, a contact lens, and a child’s high chair, the kind that slips over the edge of the table. Do you see it? Most people would answer...
Medical device makers have been trying for years to replicate the success of drug-eluting stents – devices that do a particular job while at the same time, delivering a therapeutic drug. Here’s a new one that demonstrates the Task Unification pattern. Task...
Innovators like you operate in a world of ambiguity. Every situation you face has some uncertainty, and you need to be prepared when unexpected things happen. If you’re not prepared, your strategy may derail and you end up losing competitive ground in the marketplace....
Think about the last time you bought something and ask yourself a simple question: why did I buy it? Well, the answer most certainly is that you felt you needed it. Something motivated you to shop for that item, buy it, and use it. Consumers only buy things when...