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The Creativity Method of The Beatles

by Drew Boyd | Feb 10, 2014 | Evaluation Ideas, Innovation Method, The Wheel

“As usual, for these co-written things, John often had just the first verse, which was always enough: it was the direction, it was the signpost and it was the inspiration for the whole song. I hate the word but it was the template.” – Paul McCartney...

Thinking Outside the Box: A Misguided Idea

by Drew Boyd | Feb 3, 2014 | Attribute Dependency, Evaluation Ideas, Idea Generation, Inside the Box Innovation, Jared Diamond, Subtraction

Although studying creativity is considered a legitimate scientific discipline nowadays, it is still a very young one. In the early 1970s, a psychologist named J. P. Guilford was one of the first academic researchers who dared to conduct a study of creativity. One of...

Systematic Innovation at the Consumer Electronics Show

by Drew Boyd | Jan 13, 2014 | Creativity Tools, Evaluation Ideas, Innovation Sighting, Innovative Marketing, Multiplication, Pinterest

One way to develop your expertise in SIT techniques is with pattern spotting. A key premise of SIT is that for thousands of years, innovators have used patterns in their inventions, usually without even realizing it. Those patterns are now embedded into the products...

Innovation in Practice: Six Year Anniversary

by Drew Boyd | Dec 16, 2013 | Evaluation Ideas, Idea Generation, Innovation Method

This month marks the six year anniversary of Innovation in Practice, and I want to thank my readers and supporters who follow it. 2013 was a special year for me. Jacob Goldenberg and I launched our book, Inside the Box: A Proven System of Creativity for Breakthrough...

Innovation Sighting: Task Unification Saves Lives and Money

by Drew Boyd | Dec 2, 2013 | Consultants, Evaluation Ideas, Idea Generation, Ideation, The Wheel

Philips North America announced Fosmo Med, developer of the Maji Intravenous (IV) saline bag, as the grand prize winner of the first-ever Philips Innovation Fellows competition, revealing the technology as the next big, meaningful innovation in health and well-being....

Innovation and Design Thinking: Getting Your Program Started

by Drew Boyd | Nov 25, 2013 | Creative Valentines Day, Evaluation Ideas, Innovation Method, Inside the Box Innovation, The Economist, The Wheel

“Nothing is stronger than habit.” Ovid “The key to success is to make a habit of doing the things you fear.” Vincent Van Gogh This week, we explored the questions related to how as well as key factors in creating an innovation culture. From the Pro’s comments: Francis...
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Recent Posts

  • Episode 103: Thinking Outside the Box – A Misguided Idea
  • Episode 102: The Division Technique – Cut and Rearrange to See New Possibilities
  • Episode 101: A Quick and Effective Technique for Expressing Yourself Creatively
  • Episode 100: Which Technique is Best for Certain Situations
  • Episode 099: Be More Curious To Be More Creative – New Research On This Important Link

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Who are You?

Strategy and Innovation Leaders

R&D Leaders

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Meeting Professionals

 

Presentations

Live Presentations

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Adding Prestige to Your Portfolio

Inside the Box

Be a Professor

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About Drew

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Drew Boyd

Local Office: Cincinnati, Ohio

513-615-2839
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