by Drew Boyd | Jun 13, 2011 | Creative Valentines Day, Evaluation Ideas, Kickstarter, The Wheel
“The level of abstraction determines a group’s ability to move between strategies and tactics. Too high, and the group becomes lost in the detail; too low, and the group is unable to effectively navigate.” Stuart Morgan Director of Industrial Design...
by Drew Boyd | May 9, 2011 | Evaluation Ideas, Innovation Method, Kickstarter
Companies get better results from innovation by targeting initiatives at the right places. Given limited time, money, and human resources, here are six areas to focus on: 1. Your Value Drivers: What activities across your business model create the most value? Is it...
by Drew Boyd | May 2, 2011 | Creative Valentines Day, Evaluation Ideas, Innovation Clusters, Innovation Method
Companies that struggle with innovation often make up for it by adding features to existing products. They succumb to “feature creep” – the gradual and continuous addition of features and functions though nothing is truly new. While it may look...
by Drew Boyd | Mar 7, 2011 | Consultants, Creativity Tools, Design Thinking, Evaluation Ideas, Innovation Clusters, Jacob Goldenberg, Kickstarter, Multiplication
Business model innovation was one of many hot topics at Innovation Suite 2011. The conference hosted thirty two invitees from nine countries and a variety of companies including GE, Bayer, Kraft, and SAP. On the minds of many was how to create new business models to...
by Drew Boyd | Feb 14, 2011 | Evaluation Ideas, Innovation Method, Inside the Box Innovation, The Economist
It’s that time of year again for “Innovation Tools,” the graduate marketing course at the University of Cincinnati. The course teaches how to use Systematic Inventive Thinking, a method based on three ideas. First, most successful innovations over time followed one of...
by Drew Boyd | Jan 17, 2011 | Evaluation Ideas, Google, Innovation Method
Non-profit organizations need innovation every bit as much as for-profit firms. Some might argue they need it more because they lack the resources and cash flow of large commercial firms. Non-profits need innovation in: Fund Raising Expanding their reach Mission...
