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Innovation: Make It Someone Else’s Problem

by Drew Boyd | Sep 5, 2011 | Evaluation Ideas, Innovation Clusters, Inside the Box Innovation, Subtraction

New research suggests that you are likely to be more creative when you imagine the problem is someone else’s instead of your own. Evan Polman and Kyle Emich describe their studies in their April 2011 article that support this conclusion. In one study, 262...

The LAB: Innovating Software Applications with S.I.T. (August 2011)

by Drew Boyd | Aug 29, 2011 | Consultants, Creativity Tools, Design Thinking, Innovation Clusters, Jacob Goldenberg, Pinterest, Technology, The Wheel

Software runs much of our lives. It runs everyday items like computers, automobiles, banking, telephones, and even kitchen appliances. Software will affect more of our daily routines in the future. According to market researcher DataMonitor, the global software market...

The LAB: Innovating a Corporate Training Program (July 2011)

by Drew Boyd | Jul 25, 2011 | Consultants, Creativity Tools, Design Thinking, Google, Innovation Clusters, Inside the Box Innovation, Technology, The Wheel

Corporate training is a $60 billion dollar industry and growing as the economy recovers. As with any industry, significant changes are occurring. Companies spend less on fixed internal resources and are outsourcing more. Learners are changing in the way they learn,...

The LAB: Innovating the Treadmill with S.I.T. (May 2011)

by Drew Boyd | May 30, 2011 | Creative Valentines Day, Creativity Tools, Innovation Clusters, Jacob Goldenberg, Technology

In 1817, Sir William Cubitt innovated the treadmill as a method of reforming prison convicts who got out of line. Today, that “torture” continues. According to the Sporting Goods Manufacturers Association, fifty million Americans use a treadmill. Sales of...

Innovation Sighting: Street Art Without the Paint

by Drew Boyd | May 23, 2011 | Consultants, Creativity Tools, Ideation, Innovation Clusters

Here is a nice example of the Subtraction tool of the corporate innovation method, S.I.T.. Imagine painting a picture without the paint. From PSFK: From metal to billboards, Portuguese artist Alexandre Farto aka Vhils is regarded for his work across a variety of...

Feature Creep

by Drew Boyd | May 2, 2011 | Creative Valentines Day, Evaluation Ideas, Innovation Clusters, Innovation Method

Companies that struggle with innovation often make up for it by adding features to existing products. They succumb to “feature creep” – the gradual and continuous addition of features and functions though nothing is truly new. While it may look...
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Recent Posts

  • Episode 103: Thinking Outside the Box – A Misguided Idea
  • Episode 102: The Division Technique – Cut and Rearrange to See New Possibilities
  • Episode 101: A Quick and Effective Technique for Expressing Yourself Creatively
  • Episode 100: Which Technique is Best for Certain Situations
  • Episode 099: Be More Curious To Be More Creative – New Research On This Important Link

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Who are You?

Strategy and Innovation Leaders

R&D Leaders

HR Leaders

Marketing Leaders

Meeting Professionals

 

Presentations

Live Presentations

Virtual Experiences

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Adding Prestige to Your Portfolio

Inside the Box

Be a Professor

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Applications

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About

The SIT Method

About Drew

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Drew Boyd

Local Office: Cincinnati, Ohio

513-615-2839
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