by Drew Boyd | May 30, 2011 | Creative Valentines Day, Creativity Tools, Innovation Clusters, Jacob Goldenberg, Technology
In 1817, Sir William Cubitt innovated the treadmill as a method of reforming prison convicts who got out of line. Today, that “torture” continues. According to the Sporting Goods Manufacturers Association, fifty million Americans use a treadmill. Sales of...
by Drew Boyd | Apr 25, 2011 | Consultants, Creativity Tools, Design Thinking, Innovation Clusters, Jacob Goldenberg, Technology
The cosmetic industry thrives on innovation and fashion design especially in the areas of product development and retail merchandising. It generates nearly US$200 billion worldwide and is growing. For this month’s LAB, we will use the corporate innovation...
by Drew Boyd | Mar 28, 2011 | Creativity Tools, Innovation Method, Pinterest, Technology
Facebook innovated to become the dominate social network with 600 million users in just six years. What will it do for an encore? More importantly, how will it continue to innovate? For this month’s LAB, we will apply the Attribute Dependency tool to demonstrate...
by Drew Boyd | Feb 28, 2011 | Consultants, Creativity Tools, Design Thinking, Innovation Clusters, Jacob Goldenberg, Technology
Airline service innovation seems like an oxymoron considering the industry’s reputation for low quality. But the industry is fighting back to improve its image. Companies that specialize in inflight entertainment as well as airframe manufacturers are...
by Drew Boyd | Nov 8, 2010 | Consultants, Innovation Method, Innovation Sighting, Technology, The Wheel
Blackberry is taking a shellacking from iPhone and Android. It’s market share has declined 4% in four months. Why? The company drifted from a strategy built around its core competency and is frantically chasing its app-crazed competitors. Though Blackberry...
by Drew Boyd | Sep 27, 2010 | Consultants, Technology
Task Unification is a great tool when you have a general idea of the direction you want to go or business challenge you are dealing with. It is one of five templates in the Systematic Inventive Thinking method. Like all the templates, it helps regulate and channel the...
