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The LAB: Innovating Toilet Paper with Attribute Dependency (July 2012)

by Drew Boyd | Jul 30, 2012 | Creativity Tools, Technology, The Wheel

When Joseph Gayetty invented commercially available toilet paper in 1857, he called it “The greatest necessity of the age!” Of course, he wasn’t exaggerating. The use of paper for toileting dates back to the 6th century AD. Gayetty’s Medicated...

How to Use Systematic Inventive Thinking for Cutting Costs and Increasing Productivity

by Drew Boyd | Jul 5, 2012 | Evaluation Ideas, Innovation Method, Inside the Box Innovation, Multiplication, Subtraction, The Wheel

REGISTRATION:  Option 1: 04:00 pm CEST / 10:00 am EDT / 7:00 am PDTOption 2: 05:30 pm CEST / 11:30 am EDT / 8:30 am PDT

The Voice of the Brand

by Drew Boyd | Nov 21, 2011 | Advertising Tools, Evaluation Ideas, Innovation Method, The Wheel

Most people are surprised to hear that five simple patterns explain the majority of innovative products and services. Jacob Goldenberg and his colleagues discovered this surprising insight. It is similar to the notion of TRIZ which is a set of patterns for solving...

The Path of Most Resistance

by Drew Boyd | Nov 7, 2011 | Evaluation Ideas, Inside the Box Innovation, The Wheel

The best innovations arise by following the path of most resistance, not least resistance. As Amnon Levav at SIT writes, “In nature, water cascading down a mountain follows the path of least resistance – the easiest route to arrive at its final...
Are You More Innovative Than You Think?

Are You More Innovative Than You Think?

by Drew Boyd | Oct 17, 2011 | Evaluation Ideas, Google, Innovation Method, Inside the Box Innovation, Kickstarter, The Wheel

You may be surprised to find many of your products and services conform to the five innovation patterns of Systematic Inventive Thinking. If so, it means your employees are predisposed to use innovation patterns when developing new products. Like many innovators, they...

The LAB: Innovating Software Applications with S.I.T. (August 2011)

by Drew Boyd | Aug 29, 2011 | Consultants, Creativity Tools, Design Thinking, Innovation Clusters, Jacob Goldenberg, Pinterest, Technology, The Wheel

Software runs much of our lives. It runs everyday items like computers, automobiles, banking, telephones, and even kitchen appliances. Software will affect more of our daily routines in the future. According to market researcher DataMonitor, the global software market...
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Recent Posts

  • Episode 103: Thinking Outside the Box – A Misguided Idea
  • Episode 102: The Division Technique – Cut and Rearrange to See New Possibilities
  • Episode 101: A Quick and Effective Technique for Expressing Yourself Creatively
  • Episode 100: Which Technique is Best for Certain Situations
  • Episode 099: Be More Curious To Be More Creative – New Research On This Important Link

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