by Drew Boyd | Dec 9, 2019 | Google, Innovation Method, Inside the Box Innovation, Uncategorized
by Max Maccarone Innovation is an inescapable fact of being in business in today’s market. Advancements and developments in technology mean that nearly every industry has been impacted by a variety of innovations within their specific field. If the technology is...
by Drew Boyd | May 30, 2016 | Advertising Tools, Creative Valentines Day, Evaluation Ideas, Google
What products or services have you purchased that are your absolute favorites? Can think of a few? My bet is that you can think of a few because those products did everything and more than what you expected. Your satisfaction after consuming those products is very...
by Drew Boyd | May 2, 2016 | Evaluation Ideas, Innovation Method, Kickstarter
Look at any industry, in any market, and you’ll find the same strategy playing out everywhere. Companies compete with one another in a mindless race to the bottom, matching products and services feature for feature, competing primarily on price. This commoditizes...
by Drew Boyd | Sep 21, 2015 | Consultants, Evaluation Ideas, Idea Generation, Jared Diamond
When you try on a new piece of clothing, like a shirt or a new jacket, what do you see when you look in the mirror? If you’re like most consumers, you’re not looking at the clothing. Rather, you’re looking at yourself and thinking about how that new clothing fits the...
by Drew Boyd | Jan 26, 2015 | Uncategorized
View Interactive Version (via 10ZiG ).
