by Drew Boyd | Sep 8, 2015 | Attribute Dependency, Evaluation Ideas, Idea Generation, Jared Diamond
Taylor Mallory Holland at Content Standard wrote this insightful article how tight deadlines can have both a positive and a negative affect on creativity. From her article: Dr. Richard Boyatzis, a professor of organizational behavior, psychology and cognitive science,...
by Drew Boyd | Aug 24, 2015 | Advertising Tools, Evaluation Ideas, Google
Think about the last time you bought a car or perhaps a computer. Now, think about the next time you’ll buy one of those items. Are you going to do it exactly the same way as before? If you’re like most consumers, the answer is probably not. That’s because you learned...
by Drew Boyd | Aug 17, 2015 | Creative Valentines Day, Creativity Tools, Evaluation Ideas, Idea Generation, Ideation
Here’s a nice example of the Attribute Dependency Technique, one of five in the innovation method called Systematic Inventive Thinking (SIT). It’s a great tool to make products and services that are “smart.” They adjust and learn, then adapt...
by Drew Boyd | Aug 11, 2015 | Evaluation Ideas, Idea Generation, Inside the Box Innovation, Multiplication, The Wheel
I invite you to join the upcoming Innovation Suite in San Francisco, November 16-18, 2015. Innovation Suite brings together executives from around the world to share their business innovation experiences and to learn how to embed a culture of innovation within their...
by Drew Boyd | Aug 3, 2015 | Evaluation Ideas, Google, Idea Generation, Jared Diamond
I want you to imagine that you’ve been working on a string of projects, and they’ve all gone very well. You’re talented, hardworking, and ambitious, and you’re on a roll. Then, your next assignment comes along. It’s a big challenge like the ones before. You’ve got a...
by Drew Boyd | Jul 20, 2015 | Evaluation Ideas, Google, Innovation Method, Innovation Sighting, Kickstarter, Subtraction
In Innovating Out of Crisis, How Fujifilm Survived (and Thrived) As Its Core Business Was Vanishing, published by Stone Bridge Press, Berkeley, California, Shigetaka Komori, FUJIFILM Holdings Corporation Chairman and CEO, recounts how he was inspired to lead...