by Drew Boyd | Feb 23, 2015 | Evaluation Ideas, Idea Generation, Innovative Marketing, Inside the Box Innovation, Jacob Goldenberg
My seventh-grade son asked me to volunteer at his school to teach something nonacademic and fun, like how to rollerblade, bake cookies, and so on. I called the school and asked if I could teach a course called “How to Be an Inventor.” I had taught Systematic Inventive...
by Drew Boyd | Jan 12, 2015 | Attribute Dependency, Consultants, Creative Valentines Day, Creativity Tools, Design Thinking, Evaluation Ideas, Idea Generation, Ideation, Innovation Sighting, Inside the Box Innovation, Jacob Goldenberg
As a teacher, it’s always rewarding to see my students create ideas that eventually make it into the marketplace. Here are some great innovations for the kitchen oven that a group of students created last year, January 2014. Later, we’ll compare these to...
by Drew Boyd | Jun 16, 2014 | Evaluation Ideas, Idea Generation, Inside the Box Innovation
Let me share with you some tips and advice on how to master the techniques and principles of Systematic Inventive Thinking. First, work on mastering one at a time, not all five at once. It’s better to limit rather than dilute. Don’t overwhelm yourself trying to be an...
by Drew Boyd | Jun 2, 2014 | Evaluation Ideas, Google, Idea Generation, Innovation Method, Inside the Box Innovation
A college diploma is one key to starting your career engine, but learning to be more creative could help turbo-charge it. Just like college coursework, creativity can be learned—you don’t have to be born with these skills. Focusing on them is definitely worthwhile:...
by Drew Boyd | Mar 24, 2014 | Evaluation Ideas, Help, Idea Generation, Inside the Box Innovation, Jared Diamond
Creativity is what you do in your head to generate an idea, while innovation is the process of putting it into practice. You need both to succeed, which may be why the number of new books on these topics seems to grow every year. Yet despite the popularity of this...
by Drew Boyd | Mar 10, 2014 | Academic Focus, Evaluation Ideas, Google, Idea Generation, Inside the Box Innovation, The Economist
Columbia Business School is offering a three-day Executive Education program called Marketing and Innovation. The program will teach Systematic Inventive Thinking as well as other key innovation concepts. The program will be held June 17-19 and November 18-20 in New...