by Drew Boyd | Aug 8, 2011 | Advertising Tools, Evaluation Ideas, Kickstarter, Subtraction, The Wheel
A quick and effective way to sort ideas generated during an innovation workshop is to apply brand coherence. This means grouping ideas around relevant themes that support new or existing brands. Ideation sessions can overwhelm you with hundreds of opportunities. Teams...
by Drew Boyd | Aug 1, 2011 | Academic Focus, Inside the Box Innovation, Kickstarter, The Economist
The University of Queensland’s Technology and Innovation Management Centre (TIMC) is an international leader in research on technological innovation. The center was established in 1989 as a Centre of Excellence in technology management. Its goal is to be at the...
by Drew Boyd | Jun 20, 2011 | Advertising Tools, Culture of Innovation, Evaluation Ideas, Kickstarter
"Red tape" is defined as the collection or sequence of forms and procedures required to gain bureaucratic approval for something, especially when oppressively complex and time-consuming. That's how Southwest Airlines describes other airlines'...
by Drew Boyd | Jun 13, 2011 | Creative Valentines Day, Evaluation Ideas, Kickstarter, The Wheel
“The level of abstraction determines a group’s ability to move between strategies and tactics. Too high, and the group becomes lost in the detail; too low, and the group is unable to effectively navigate.” Stuart Morgan Director of Industrial Design...
by Drew Boyd | May 9, 2011 | Evaluation Ideas, Innovation Method, Kickstarter
Companies get better results from innovation by targeting initiatives at the right places. Given limited time, money, and human resources, here are six areas to focus on: 1. Your Value Drivers: What activities across your business model create the most value? Is it...
by Drew Boyd | Mar 7, 2011 | Consultants, Creativity Tools, Design Thinking, Evaluation Ideas, Innovation Clusters, Jacob Goldenberg, Kickstarter, Multiplication
Business model innovation was one of many hot topics at Innovation Suite 2011. The conference hosted thirty two invitees from nine countries and a variety of companies including GE, Bayer, Kraft, and SAP. On the minds of many was how to create new business models to...
