by Drew Boyd | May 3, 2010 | Consultants, Ideation, Innovation Clusters
Here is an example of two innovation templates in one product. The Double Down sandwich from KFC removes the traditional bread slice (demonstrating the template, Subtraction), and it assigns the additional job of "sandwiching" to the two slices...
by Drew Boyd | Apr 26, 2010 | Consultants, Innovation Clusters, Inside the Box Innovation, Technology
Over 2 million couples marry every year in the U.S.. This fuels the $50 billion dollar wedding industry. In an industry that prides itself in tradition, companies must innovate new products and services within those traditions if they want to grow and prosper. For...
by Drew Boyd | Mar 29, 2010 | Academic Focus, The Economist
What sets innovative products and services apart from others? Common sense would suggest they have unique and unusual characteristics that make them very different than all the rest. Furthermore, if you wanted to study innovative products and services to learn the...
by Drew Boyd | Mar 8, 2010 | Design Thinking, Ideation
LG Electronics is about to announce their third annual Design the Future Competition. Last year, more than 800 entries were submitted by consumers with their take on the future of mobile communications. The winning entry is the focus of this month’s Innovation...
by Drew Boyd | Jun 7, 2009 | Consultants, Creativity Tools, Design Thinking, Innovation Clusters, Innovation Method, Jacob Goldenberg, Technology, The Wheel
Credit card companies must innovate to overcome the financial and public relations consequences of recent government legislation. The Credit Card Reform Act of 2009 is a “bill to protect consumers, and especially young consumers, from skyrocketing credit card...
