by Erica Gage | Sep 29, 2014 | Evaluation Ideas, Google, Idea Generation, Inside the Box Innovation, The Economist, The Wheel
Can creativity be taught? Here are insights from Professors Jacob Goldenberg, Rom Shrift and others on this seemingly elusive topic (from Knowledge@Wharton, August 27, 2014): “I think there are individual differences in our propensity to be creative,” says Wharton...
by Drew Boyd | Aug 4, 2014 | Emergent Customer, Evaluation Ideas, Google, Idea Generation, The Wheel
When describing the SIT method, I sometimes say it’s like using the voice of the product. That’s because SIT is based on patterns that are embedded into the products and services you see around you. If products could talk to you, they would describe the five patterns...
by Erica Gage | Jul 7, 2014 | Evaluation Ideas, Idea Generation, Inside the Box Innovation, Subtraction
You can use an innovation method like S.I.T. on your own. But there are times when you want to use it in a group with your colleagues. After all, innovation is a team sport. Innovating in groups lets you harness the brainpower of others. Here are some tips and...
by Erica Gage | Apr 20, 2014 | Evaluation Ideas, Idea Generation
Go behind the scenes of “Inside the Box: A Proven System of Creativity for Breakthrough Results” with co-author, Drew Boyd, who shares insights about the writing of the book and its impact on the creative potential of organizations. The book has been or...
by Drew Boyd | Sep 2, 2013 | Attribute Dependency, Consultants, Idea Generation, Ideation
The Task Unification Technique is one of five in the innovation method called Systematic Inventive Thinking. It is defined as "assiging an additional task to an existing resource." It is such a powerful technique because it often leads to Closed World...
