by Drew Boyd | Oct 14, 2013 | Attribute Dependency, Creative Valentines Day, Evaluation Ideas, Innovation Method, Inside the Box Innovation, The Economist
The terms innovation and design thinking are used so often in so many different contexts, often interchanged, and sometimes misused. What do they really mean? More importantly, how do they relate to each other? These questions set the stage for “Innovation and Design...
by Drew Boyd | Oct 7, 2013 | Attribute Dependency, Consultants, Creativity Tools, Design Thinking, Evaluation Ideas, Idea Generation, Innovation Clusters, Inside the Box Innovation, Jacob Goldenberg, Pinterest, Structured Creativity
The new Innovate! Inside the Box app facilitates the use of the creativity method, Systematic Inventive Thinking (SIT). It explains each of the five techniques (Subtraction, Division, Task Unification, Multiplication, and Attribute Dependency) and allows users to...
by Drew Boyd | Sep 25, 2013 | Idea Generation, Inside the Box Innovation, Pinterest, The Economist
In June, Jacob Goldenberg and I released our new book, Inside the Box: A Proven System of Creativity for Breakthrough Results. It has since been featured on the front page of Wall Street Journal and numerous other publications and media outlets. Recently, we each did...
by Drew Boyd | Sep 9, 2013 | Creativity Tools, Emergent Customer, Evaluation Ideas, Idea Generation, Pinterest
Pinterest has joined the elite group of social apps along with Facebook, Twitter, LinkedIn, Youtube, and Google Plus. “Pinterest is a Virtual Pinboard that lets you organize and share all the beautiful things you find on the web.” How popular is it? It is...
by Drew Boyd | Jul 22, 2013 | Attribute Dependency, Evaluation Ideas, Idea Generation, Kickstarter
Books about business innovation seem to arrive as quickly as ideas on a whiteboard in a brainstorming session. But Inside the Box: A Proven System of Creativity for Breakthrough Results (Simon & Schuster, 2013), by Drew Boyd and Jacob Goldenberg, jumps out for its...
