by Drew Boyd | Sep 14, 2015 | Attribute Dependency, Consultants, Evaluation Ideas, Help, Idea Generation, Innovation Clusters
On any given day, it’s estimated that 1 in 25 hospital patients in the U.S. has at least one healthcare-associated infection (HAI), according to the Centers for Disease Control and Prevention. That includes pneumonia; gastrointestinal illness; or infections of the...
by Drew Boyd | Apr 20, 2015 | Attribute Dependency, Evaluation Ideas, Idea Generation, Ideation, Innovation Clusters, Jared Diamond
Think about how often you push buttons during the normal course of a day, at home, in our car, and elsewhere – elevators, crosswalks, and so on. Did you ever stop to wonder how many of those buttons you push don’t actually work? It’s called a placebo...
by Drew Boyd | Aug 25, 2014 | Creative Valentines Day, Idea Generation, Ideation, Innovation Clusters
Can you imagine flying in a plane without windows? A design team from Technicon Design in Paris created an interior that displays 360-degree views that are simulated on internal screens from external cameras that capture the surrounding environment in real time. The...
by Drew Boyd | Apr 28, 2014 | Idea Generation, Innovation Clusters, Kickstarter, The Wheel
I had just finished a talk on Systematic Inventive Thinking in which I had stressed the usefulness of the Subtraction technique. Just then, a group of seven men approached the stage. They introduced themselves as the management board of Standard Bank of South Africa....
by Drew Boyd | Sep 16, 2013 | Evaluation Ideas, Ideation, Innovation Clusters
The Subtraction Technique is amazing because of its simplicity and power. It is one of five techniques that form the core of Systematic Inventive Thinking, a method of innovating new products and services. Here is a classic example of how it can completely reframe how...