by Drew Boyd | Nov 12, 2012 | Evaluation Ideas, Innovation Method, Inside the Box Innovation, Kickstarter, Multiplication, Subtraction
In this webinar, we invite you to hear more about Business Model Innovation and learn a systematic and pragmatic approach. This can help you re-imagine your business model in exciting and sometimes even radical ways. Register at:...
by Drew Boyd | Jul 30, 2012 | Creativity Tools, Technology, The Wheel
When Joseph Gayetty invented commercially available toilet paper in 1857, he called it “The greatest necessity of the age!” Of course, he wasn’t exaggerating. The use of paper for toileting dates back to the 6th century AD. Gayetty’s Medicated...
by Drew Boyd | May 21, 2012 | Creativity Tools, Evaluation Ideas, Ideation, Innovation Sighting, Jared Diamond
Toyota is designing a new technology that will react to the driver’s mood. It will adjust how the car behaves depending on whether the driver is sad, happy, angry or neutral. The technology uses a camera to identify facial emotions by taking readings from 238...
by Drew Boyd | Apr 30, 2012 | Consultants, Creativity Tools, Design Thinking, Evaluation Ideas, Technology
How do you attract new customers while retaining current ones? For many categories, you attract new customers by showing high satisfaction with current customers. Put the current customer first and you will increase your appeal to new customers. The challenge is when...
by Drew Boyd | Apr 9, 2012 | Evaluation Ideas, Google, Kickstarter
Measuring innovation can lead to unintended consequences. Here are eight ways to avoid the traps. 1. Measure innovation alternatives, not just the current program. When assessing the impact of an initiative, always ask, “compared to what?” Don’t fall...
