by Drew Boyd | Aug 15, 2011 | Evaluation Ideas, Google, Kickstarter, Subtraction
Private equity firms can boost the value of their investment portfolio by applying a systematic innovation method along the entire investment value chain – before, during, and even after the investment. Private equity firms are collections of investors and funds...
by Drew Boyd | Aug 8, 2011 | Advertising Tools, Evaluation Ideas, Kickstarter, Subtraction, The Wheel
A quick and effective way to sort ideas generated during an innovation workshop is to apply brand coherence. This means grouping ideas around relevant themes that support new or existing brands. Ideation sessions can overwhelm you with hundreds of opportunities. Teams...
by Drew Boyd | Jul 11, 2011 | Creativity Tools, Ideation, Innovation Sighting
Pro-Form’s Le Tour de France Indoor Cycle lets users choose or create real-world routes, then adjusts the angle of the riding platform to replicate the experience of riding up and down those roads. This new product has three different features using the...
by Drew Boyd | Jul 4, 2011 | Evaluation Ideas, Google, Innovation Method
AOL succumbed to the myth that creating an eclectic workspace makes employees suddenly more innovative. The headline from USA Today reads: “It’s engineers gone wild at AOL: Quirky office space inspires app innovation.” Quirky? “The space you work in is a reflection of...
by Drew Boyd | Jun 13, 2011 | Creative Valentines Day, Evaluation Ideas, Kickstarter, The Wheel
“The level of abstraction determines a group’s ability to move between strategies and tactics. Too high, and the group becomes lost in the detail; too low, and the group is unable to effectively navigate.” Stuart Morgan Director of Industrial Design...
