by Drew Boyd | May 6, 2015 | Consultants, Creativity Tools, Design Thinking, Evaluation Ideas, Idea Generation, Innovation Clusters, Inside the Box Innovation, Jacob Goldenberg
SIT is a collection of five techniques and a set of principles to help generate quality ideas on demand. One of the challenges you can have is deciding which technique to use. So here are some rules of thumb to get you started. At the start of any project, I generally...
by Drew Boyd | Jan 12, 2015 | Attribute Dependency, Consultants, Creative Valentines Day, Creativity Tools, Design Thinking, Evaluation Ideas, Idea Generation, Ideation, Innovation Sighting, Inside the Box Innovation, Jacob Goldenberg
As a teacher, it’s always rewarding to see my students create ideas that eventually make it into the marketplace. Here are some great innovations for the kitchen oven that a group of students created last year, January 2014. Later, we’ll compare these to...
by Drew Boyd | Nov 17, 2014 | Creativity Tools, Emergent Customer, Idea Generation, Ideation, Pinterest
Are online reviews going extinct? From Yelp to Amazon, reviews these days are good for just one thing: Seeing what others think of a product, service, or business. But are reviews really helpful? Could they be an outmoded one-size-fits-all solution in a world where a...
by Drew Boyd | Jun 9, 2014 | Consultants, Creativity Tools, Emergent Customer, Idea Generation, Kickstarter, Pinterest
The SIT method is great for creating exciting new products and services. But you can also apply these techniques to digital assets. For example, let’s apply the Attribute Dependency technique to a website. You start by listing the internal and external attributes of...
by Drew Boyd | Jan 13, 2014 | Creativity Tools, Evaluation Ideas, Innovation Sighting, Innovative Marketing, Multiplication, Pinterest
One way to develop your expertise in SIT techniques is with pattern spotting. A key premise of SIT is that for thousands of years, innovators have used patterns in their inventions, usually without even realizing it. Those patterns are now embedded into the products...
by Drew Boyd | Dec 9, 2013 | Consultants, Creative Valentines Day, Creativity Tools, Design Thinking, Idea Generation, Innovation Clusters, Jacob Goldenberg
Umbrellas have been around a very long time dating back to the time of the ancient Egyptians. Yet, little has changed to the basic concept…until recently. Here are five examples of innovative umbrellas that could have been invented with one of the techniques of...
