Episode 033: Creativity? Make It Someone Else’s Problem

by | Mar 8, 2021 | Podcast, Systematic Growth | 0 comments

Are you struggling with creativity? Just make it someone else’s problem. Now, it doesn’t mean you should just stop being creative and outsource your creative thinking to someone else. 



But there’s a great yet simple way to boost your creative output by imagining you’re being creative for someone else’s problem. 

In other words, you’re playing a trick on your mind. You’re just imagining that instead of generating a creative idea for your problem, you’re pretending it’s somebody else’s problem. And voila! You end up with more creative ideas. 

Now how is that even possible?

In this episode you’ll hear:

  1. Two research studies on why deciding for others increases creativity
  2. A training exercise where you can apply this to Systematic Inventive Thinking (SIT) patterns 
  3. How this trick breaks fixedness
  4. Real-life practical applications where you apply the solution to someone else first

Resources from this episode:

Research: Decisions for Others Are More Creative Than Decisions for the Self by Evan Polman and Kyle J. Emich

Downloadable scorecard to rate your idea

If you enjoyed this episode, we’ve created a PDF that has all of the key information for you from the episode. Just fill in your information below to download it.