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Innovation Sighting: Partial Subtraction for Better Beer Drinking

Innovation Sighting: Partial Subtraction for Better Beer Drinking

by Drew Boyd | Nov 16, 2017 | Ideation, Innovation Clusters, Innovation Method

The football season is into full swing. And, no doubt, countless beer drinkers experience the ever so frustrating tension of keeping a clear line of sight for that key play of the game without missing a gulp of their favorite brew. The engineers of the TV Beer Mug saw...
Innovation Sighting: The Subtraction Technique and the No-Huddle Offense

Innovation Sighting: The Subtraction Technique and the No-Huddle Offense

by Drew Boyd | Oct 23, 2017 | Google, Ideation, Innovation Clusters, Innovation Method

Few activities are more iconic to American football than the huddle. Bill Pennington, in his New York Times article, “Ready, Set, Gone! The N.F.L.’s Disappearing Huddle” thoughtfully fills out the history, the heritage, and the slow disappearance of this classic...
The SIT Patterns in Thanksgiving Cooking Gadgets

The SIT Patterns in Thanksgiving Cooking Gadgets

by Drew Boyd | Nov 21, 2016 | Consultants, Creative Valentines Day, Creativity Tools, Design Thinking, Ideation, Innovation Clusters, Innovation Sighting, Jacob Goldenberg

by Darla Wilkinson (darla@drewboyd-com-staging.lvue8dy8-liquidwebsites.com) For many people this week’s Thanksgiving celebration will mean endless shopping, prepping, and cooking in anticipation of the big feast. The hours of slaving away in the kitchen usually seem...
10 Valentine’s Day Surprises Created With S.I.T.

10 Valentine’s Day Surprises Created With S.I.T.

by Drew Boyd | Feb 14, 2016 | Attribute Dependency, Consultants, Creativity Tools, Design Thinking, Innovation Clusters, Jacob Goldenberg

Today is Valentine’s Day, and to celebrate, here are ten creative ways to show how much you love your partner. I generated some of these for a TV interview yesterday on FOX19-WXIX morning news is Cincinnati. They wanted me to share how to use S.I.T. to be more...
Innovative Thinking to Control Healthcare-Associated Infections

Innovative Thinking to Control Healthcare-Associated Infections

by Drew Boyd | Sep 14, 2015 | Attribute Dependency, Consultants, Evaluation Ideas, Help, Idea Generation, Innovation Clusters

On any given day, it’s estimated that 1 in 25 hospital patients in the U.S. has at least one healthcare-associated infection (HAI), according to the Centers for Disease Control and Prevention. That includes pneumonia; gastrointestinal illness; or infections of the...

Which SIT Technique Should I Use?

by Drew Boyd | May 6, 2015 | Consultants, Creativity Tools, Design Thinking, Evaluation Ideas, Idea Generation, Innovation Clusters, Inside the Box Innovation, Jacob Goldenberg

SIT is a collection of five techniques and a set of principles to help generate quality ideas on demand. One of the challenges you can have is deciding which technique to use. So here are some rules of thumb to get you started. At the start of any project, I generally...
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Recent Posts

  • Episode 103: Thinking Outside the Box – A Misguided Idea
  • Episode 102: The Division Technique – Cut and Rearrange to See New Possibilities
  • Episode 101: A Quick and Effective Technique for Expressing Yourself Creatively
  • Episode 100: Which Technique is Best for Certain Situations
  • Episode 099: Be More Curious To Be More Creative – New Research On This Important Link

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