by Drew Boyd | Jun 30, 2014 | Consultants, Evaluation Ideas, Idea Generation
The famous inventor, Thomas Edison, lived in a beautiful home. But something was unusual about the gate that led into his house. His visitors had to push the gate very hard to open it, and then again very hard to close it. It seemed odd that such a successful inventor...
by Drew Boyd | Jun 9, 2014 | Consultants, Creativity Tools, Emergent Customer, Idea Generation, Kickstarter, Pinterest
The SIT method is great for creating exciting new products and services. But you can also apply these techniques to digital assets. For example, let’s apply the Attribute Dependency technique to a website. You start by listing the internal and external attributes of...
by Drew Boyd | Dec 2, 2013 | Consultants, Evaluation Ideas, Idea Generation, Ideation, The Wheel
Philips North America announced Fosmo Med, developer of the Maji Intravenous (IV) saline bag, as the grand prize winner of the first-ever Philips Innovation Fellows competition, revealing the technology as the next big, meaningful innovation in health and well-being....
by Drew Boyd | Sep 2, 2013 | Attribute Dependency, Consultants, Idea Generation, Ideation
The Task Unification Technique is one of five in the innovation method called Systematic Inventive Thinking. It is defined as "assiging an additional task to an existing resource." It is such a powerful technique because it often leads to Closed World...
by Drew Boyd | Aug 12, 2013 | Consultants, Creativity Tools, Design Thinking, Evaluation Ideas, Idea Generation, Innovation Clusters, Jacob Goldenberg
Check out this clever interpretation of Inside the Box, now appearing in Spirit Magazine, the inflight magazine of Southwest Airlines.
